For those who don't know Julien Baker, prepare yourself for what is a special gift to the genre of indie pop/rock. Her first album Sprained Ankle released in 2015, and it left a chiming chill down her listener's spines. Every time I've asked people about her, they always say "DUDE, Julien Baker?! Where did she come from?" I understand the response, because even as a music director she was nowhere on my radar. But now, her signing with Matador Records has become the next big step in her music career. She's soon to show up on your radars.
Matador Records is a label who's list of artists include Sleater-Kinney, Pavement, and Yo La Tengo, many of whom are still around in some way. Baker signing on to Matador is the next step to growing her already increasingly rapt audience. Not to mention she's a proud member of the LGBTQ community, from the south. She's definitely a unique, proud, and important voice in our current time.